Shel10 works independently and collaboratively to offer businesses and nonprofits a wide range of services—such as graphic design, brand development, visual strategy and project support. When you work with Shel10 you also have access to the talented members of the Columbus creative community. Serving the community as a full-service creative agency since 2010. Shel10 maintains high level of resources and successfully works to fulfill the specific objectives of each particular project.
SheL10 aims to reach a diverse audience that includes art enthusiasts, community activists, and individuals passionate about social change. The brand appeals to people of all ages who appreciate the intersection of art and community engagement, including local residents of Columbus, Ohio, and broader audiences who support cultural and social initiatives. Shel10 also targets organizations and institutions interested in collaborative projects that promote art, education, and community development.
SheL10 embodies a vibrant and inclusive character, merging artistic innovation with a strong sense of community and social justice. The brand is characterized by its bold creativity, commitment to spreading positive messages, and dedication to fostering unity and empowerment through art. Shel10 stands for resilience, inspiration, and transformative impact, reflecting Shelbi's personal values and artistic vision.
Shelbi "Shel10" Toone (formerly Shelbi Harris-Roseboro) is a seasoned professional with more than a decade of experience as an entrepreneur and project manager. A native of Columbus Ohio, she is known for her commitment to the arts and projects that amplify the voice of the community. Shelbi is a graduate of Eastern Kentucky University where she received her Bachelor of Fine Arts in Graphic Design and then went on to earn her Masters in Public Administration from Valdosta State University. In 2010 she launched her own creative services business, Shel10, llc. Her multifaceted range of skills has allowed her to work in industries and on projects that she is truly passionate about. She is an active community arts educator and had served as the Community Programs Manager for Ohio Alliance for Arts Education since 2014. 2018 Shelbi was brought on as the Executive Director for new south side's art gallery, All People Arts. Shelbi now serves as Project Manager for Poindexter Village Museum & Cultural Center, the 59th site of the Ohio History Connection museums and historic sites. She resides on the near east side with her husband and son.
Curator - Designer - Painter - Creative Facilitator - Exhibiting Mixed Media Artist
Project Manager, Ohio History Connection
All People Arts Founding Director
Neighborhood Design Center Board of Directors
Ohio Alliance For Arts Education
• 2023 African American Leadership Academy
• 2020 Create Columbus Visionary Award
• 2018 United Way Project Diversity Cycle 27 Alum
• 2018 Creative Control Fest Community Award Honoree
• 2017 Inaugural Near East Side Neighborhood Leadership Alum
• 2016 Columbus Lincoln Theater Teaching Artist & Incubation Alum
• 2015 Tapestry Dance Awakening Community Artist Honoree
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